Strategy in a week 2nd edition (PB) By: Ray Irving

Strategy in a week 2nd edition (PB) By: Ray Irving

  • Rs.650.00
    Unit price per 


Strategy is about what tomorrow will be like and then working it back to today. It is about direction for all organisations and their units, of all sizes. This book exposes the past, present and future of strategy, covering:
How strategy has changed, what it is and what it isn't
What leading management thinkers say about strategy
Case studies of strategies great and small
How to develop a strategy in tune with today's markets
The key elements in turning strategy into action
This book has been fully revised and updated for the 2002 series relaunch

We Also Recommend